Powerful Print Material
We focus on:
Database-Driven Creative: Integrating client spreadsheets with our digital workflow to automatically swap text, graphics, and images—delivering unique, customized pieces (e.g., recipient names, barcodes, URLs) without manual intervention.
High-Resolution Output: Ensuring that each variable element (text, barcode, or imagery) prints crisply at 1200 dpi, maintaining consistent colour accuracy and legibility even when data changes from piece to piece.
Proofing & Data Validation: Conducting rigorous pre-flight checks on database integrity, image resolution, and variable field rules to eliminate errors before printing, reducing waste and ensuring every personalized piece meets client specifications.
Targeted Marketing Results: Leveraging personalization to increase response rates—whether it’s a VIP invitation, loyalty mailer, or bespoke membership card—by delivering relevant content that speaks directly to individual preferences and behaviors.
With variable data printing, you gain a powerful tool to elevate your marketing campaigns, foster customer loyalty, and measure success through trackable, personalized printed assets.
